CLASS DETAILS

Date: July 10th, 2025

Time: 10am - 12pm

Instructor: Chera Gibb with Caltag Marketing Associates

Location:

TBD

When it comes to marketing, not all tools are created equal—and not every strategy is right for your business. In this focused session, Chera Gibb of Caltag Marketing Associates will walk you through how to choose the right marketing tools based on your business goals, budget, and audience. You'll learn how to prioritize what actually works so you can stop wasting money and start building real momentum.

💡 What You'll Learn:

• How to evaluate which marketing channels make the most sense for your business

• The truth behind "shiny object" marketing traps and how to avoid them

• How to build a strategy that matches your business size, goals, and growth stage

• Where and how to invest your marketing dollars for maximum return

• Real-world examples of smart marketing decisions (and costly mistakes)

🎯 Perfect For:

• Business owners confused by too many options (SEO, ads, email, social, etc.)

• Entrepreneurs with limited budgets who want to make smart decisions

• Teams who want a clear path forward instead of trial-and-error

• Anyone ready to invest in marketing—but unsure where to start